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© 2015 Taming My Flock of Firsties. Felicity Template designed by Georgia Lou Studios Styled by Grade ONEderful Designs All rights reserved.
© 2015 Taming My Flock of Firsties. Felicity Template designed by Georgia Lou Studios Styled by Grade ONEderful Designs All rights reserved.
The global Influencer Marketing Platform Market size to grow from USD 6.0 billion in 2020 to USD 24.1 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 32.0% during the forecast period. Various factors such as the customers’ shift toward video-based content across the OTT space and an increase in the adoption of ad-blocking software are expected to drive the adoption of the influencer marketing platform market. These statistics show the continuous shift of consumers toward OTT and social media. However, owing to a decentralized consumer base, organizations are unable to target their potential consumers through traditional marketing techniques. Therefore, they are moving toward the influencer marketing technique that enables them to target potential buyers.
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